Applying Logic to Consumer Behavior in Times of Crisis

Our guest, Ken Metviner, very interesting & fresh perspective on the what the future holds as we move out of the most current crisis we are in. This won't be the last crisis, & perhaps we should look at consumer behavior with a bit more logic than just believe it is a “random walk”.

Ken outlines a perspective that is unique & logical - one half the economy can be characterized as stable and one half the economy characterized as variable – each requiring move-ahead approaches in their own way.

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Data Driven Marketing – the Key to Digital Transformation

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Architecting to Create Business Agility to Compete in the Post Pandemic World